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Regulation Z Advertising Question

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  • #12215
    jeffcumbee
    Member

    We are going to run some ads in our local newspaper and have a question about trigger terms from Regulation Z. I see from 1026.24 oficial interpretation that if you state specific payment periods you must disclose additional terms. My question is, if we ran an ad that stated “Now Offering Long Term Fixed Rate Loans” would this be considered a trigger term. In the official interpretation it gives the examples of what are not considered payment periods, “pay weekly”, “monthly payment terms arranged”, or “take years to repay”. It states that these statements “do not indicate a time period over which a loan may be financed”. I am thinking that as long as we do not specifically state a term, it would not be considered a trigger term. Thoughts

    #12237
    rcooper
    Member
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